Log in🎉 Your birthday sidekick
bday remembers them, makes a card that's so them, and hunts down the perfect present.

YOUR INSIDE JOKE
"Biscuit is the real boss"
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Every birthday in one place. A nudge for the gift 3 weeks out, the card the week before, a message on the day.
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Their photo, their pet, that joke only you get — drawn into a one-off card. Send it on WhatsApp or Telegram in a tap.
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Deep research across real UK shops using everything you know about them. Direct links, real prices, zero tat.
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The pet obsessive
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The hobby fanatic
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Your favourite weirdo
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Nan who has everything
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Drop your bday link in the family group chat. Everyone adds their own birthday and what they love — and they get bday too.